- The Hungry Workshop
- Inkster Maken
Hugh Altschwager is the maker behind Inkster Maken. A sixth generation farming son from South Australia’s Limestone Coast. It was in his workshop where he turned the land around him into simple, functional items for his home.
Influenced by both the Australian environment and his Nordic heritage, Inkster Maken makes use of under-utilised materials to create, with a timeless Northern European design aesthetic.
The Hungry Workshop created an identity to reflect his fine craftsmanship that was as simple and functional as the Inkster Maken product.
When designing the identity we drew on the same inspiration – utilising his farm heritage to create a ‘cattle brand’ monogram device fused with the same Northern European design aesthetic. The simple typography for Inkster Maken was crafted in-house.
Alongside designing the identity we created the stationery for the project in-house, too. Swing tags and business cards were embossed and letterpressed on our Heidelberg Platen. The layering of these techniques reflects the layering of material and influence. The result is as simple, textural and crafted as the Inkster Maken product.