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St Martin’s Cafe

By

  • PMI Print
  • Signs Galore
  • Creffield Print
  • Indoor Outdoor

Description

Spirited by the connection power of colour Mary-Jane Daffy, Jim Marinis and Brett Hobbs saw an opportunity to create a new local and destination cafe experience that is bright, fun, vibrant and delicious in Victoria’s bay side Brighton.

A creative story and brand developed from people, product and place.

Key Features

1

The tradition of European food, beverage, fashion and travel posters, plus an extensive local colour survey of the colours and textures of Brighton’s suburbs and world famous beach boxes. Borrowing Bayside nautical shapes and markers, the palette of mapped the colours was captured and formed an endless compositions. A mix of rapid and customised off the shelf products allowed us to make a big splash on a low spend. Cheeky window posters, digital menus, custom eco cups to window decals. Recycled and customised light boxes, smart stamp and sticker system, website, denim patched aprons to custom made street umbrellas.