Nite Art 2017 Communication Campaign
- Public Office web services
Nite Art is project cofounded by the studio to raise awareness for Melbourne art and artists. The communication design has no budget and every dollar is carefully spent to create the greatest impression – across street poster advertising, print, digital and social media.
Nite Art is an annual simultaneous opening of galleries and institutions for the art curious to come and experience Melbourne’s artists and art.
Produced highly memorable communication
Created over 10,000 visitations to Melbourne galleries and artist
Developed a critically acclaimed artwork with Berlin based artist Fabian Knecht
Nite Art 2017 explored markers and intersection to create a distinctly iconic presence.
Developed a leading cultural event
Growth in institutions and sponsors