Motorola Smartcom Website
Motorola is undoubtedly the leader in the telecommunications sector – a household name that is renowned for their reliable products and setting benchmarks in the industry which has benefited millions of individuals across the globe. Realising the need for a customised online newsroom, Motorola Australia needed a digital platform that could effectively include localised articles, case studies, PR, media generated, and press releases.
Motorola Australia began the initial concept as a destination that readers could easily access on demand articles – and share any articles of interest over all major social media services, various marketing channels and via email. We applied elegant and subtle animations through a strong development backend, and extensively planned for a well thought out UX in responsive design. By keeping the layout clean and engaging, we fulfilled the primary outcome of revamping the site to become more accessible across all platforms and devices – increasing readership and engagement within the local Australian audience.