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Blackmagic Pocket Cinema Camera 4K

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  • Blackmagic Design

Description

The Pocket Cinema Camera 4K is a professional, hybrid ‘stills’ and ‘High Dynamic Range digital film camera’, designed specifically for vloggers, photojournalists and independent filmmakers.

For just $1295, it offers professional features and Hollywood image quality in an approachable, handheld DSLR form factor.

The world’s first DSLR-format camera offering cinema-quality video, dual beam stereo mics and ultra-bright 5” touchscreen for professional framing and focus, it eliminates additional investment in expensive accessories.

Its state-of-the-art Carbon Fiber Composite body is half the weight of die-cast metal, offering comparable strength and rigidity for half the cost.

Key Features

1

The Pocket Cinema Camera 4K is an approachable, affordable 4K cinema camera that addresses the shortcomings of traditional DSLR ‘stills’ cameras, empowering creative people with the professional features and image quality enjoyed by Hollywood cinematographers.’

Costing just $1295, it is half the cost of equivalent 4K-capable DSLR cameras.

Its versatile hand-held form-factor allows shooting from a range of angles, ideal for new and unconventional applications.

Its familiar and intuitive interface promotes discovery and experimentation, encouraging new users to experience professional shooting and post-production workflows.

Integrating professional audio and monitoring features it eliminates the need for expensive peripherals.

2

The Pocket Cinema Camera 4K personifies Blackmagic Design’s ambition to empower creative people with affordable, professional video technology, resonating with real-world users like Robb Jibson, Production Designer for American band Fall Out Boy’s worldwide MANIA tour:

“It works incredibly in the ever-changing lighting of a concert, adapting the brilliant Blackmagic image sensor into a convenient package that reduces camera footprints by 75%. This is important for sight-lines, ticket sales and ultimately the bottom line.”

By fostering a wider uptake of Hollywood-quality filmmaking technology, new and eclectic ideas can be realised as intended, unhindered by affluence, experience or technical limitation.

3

Blackmagic’s design-led strategy has delivered significant business, industry and social impacts:

Industry Impact

Revolutionised an industry with approachable, affordable, state-of-the-art technology.

Products used by independent filmmakers and 20 of the 30 highest grossing Hollywood films of all-time including Avatar, Furious 7, and Avengers: Age of Ultron.

Social Impact

Empowered creative people with high-end technology previously exclusive to Hollywood filmmakers and large TV studios.

Enabled new generations of talent in emerging applications like vlogging and web-broadcasting.

Business Impact

25% year-on-year growth, expanding from a start-up of 10 people into a global leader with 1000+ staff and turnover in excess of $300million.

4

The Pocket Cinema Camera 4K is the world’s first DSLR-format camera offering cinema-quality, dual-beam stereo mics and large, ultra-bright 5” touchscreen for professional framing and focus, eliminating additional investment in expensive accessories.

Leverages two Blackmagic Design utility patents:

US 2016/0301819 A1 – Two-way Thermal Management System
Optimises temperatures in miniaturised enclosures; cools FPGA data processor with air drawn in over top heatsink, pushing air out over lower heatsink, cooling the image sensor.

US 2015/0070557 A1 – Sensor assembly
Image sensor assembled, calibrated and sealed in front housing in a clean-room, allowing main assembly to occur in a standard manufacturing environment.

5

Hierarchical control layout places critical functions in instantly accessible zones.

Secure camera grip for single-handed ‘run-and-gun’ shooting. Bespoke, 45° grip pattern provides perfect geometry for finger resistance.

Front-side record button allows one-handed self-shooting.

Buttons of different size, shape and finish provide tactile feedback for error-free blind operation.

Blackmagic OS, used on high-end URSA cameras, provides same advanced features used by professional cinematographers.

Includes DaVinci Resolve, Blackmagic Design’s professional post-production software. Used in more Hollywood feature films than any other solution.

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