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b.box Essential Baby Bottle

By

  • b.box for kids
  • Outerspace Design Group

Description

This unique concept gives parents the freedom and convenience to feed baby anywhere, anytime without the mess, the fuss, and contamination risk. For optimum nutrition, makers of infant formula recommend that powder and fresh water be mixed at time of feeding. The b.box Essential Baby Bottle design allows the parent to pre-assemble the sterilised parts with a measured amount of powdered formula and clean water, keeping them separated and sealed. At feeding time, the plunger is manually pushed upwards to combine the powder and the water in the bottle, creating freshly mixed liquid formula ready for instant feeding.

Key Features

1

Easy to use
The sealed base of the bottle is filled with powdered formula at home, kept fresh and untouched until feeding time. The bottle is filled with hot, pre-sterilised water ready to go. A patented plunger mechanism pushes the formula into the bottle, and the unique design distributes the powder through the water. Simply shake and serve. Baby will receive a fresh and hygienic meal every time. Teats are available in three sizes but the system is compatible with leading brand teats to suit baby\’s preference. Five key system components can be easily disassembled for cleaning and sterilisation.

2

Innovation
Breast milk provides the ultimate nutrition for babies, but is not always possible. Bottle feeding on the go can be a succession of fiddly and time-consuming tasks and raises concerns of sanitation and contamination. Until now several containers had to be toted around, opened, dispensed and mixed. The b.box solution replaces these multiple items, streamlining and reshaping the entire process by utilising a single, integrated vessel. This innovation brings everything together to transform a formally complex and laborious task into an all-in-one, simple and hygienic solution. A direct need is addressed; one unique solution giving parents more freedom and peace-of-mind.

3

Beautiful and practical form
The b.box offers a friendly, ergonomic format that appeals to the target market which has led to early retail demand from major US retailers. Beautiful lines, smooth curves and soft colours set this bottle apart from standard drinking bottles, communicating this functional solution through design. The organic form is visually appealing and the tapered waist provides optimum comfort and holding position for both parent and baby. Not only does it fit in your hand, it fits comfortably into your lifestyle; the ability to prepare for formula in advance for late night feeding minimises parents\’ sleep disruption.

4

Hygiene – Addresses a contamination issue
For the first year of life, while their digestive flora and immune systems are developing, babies rely on their parents for high levels of hygiene and safety, especially for premature babies or in the presence of other medical conditions or stresses. The b.box Essential Baby Bottle gives parents control and transparency over the process. All parts of the system are easily disassembled, dishwasher-safe and able to be sterilised using the normal procedures. It provides a closed loop system, with all contents sealed off from the outside world, eliminating the likelihood of contamination.

5

Sustainability and safety
As with all products in the baby market, the use of safe and non-toxic materials is paramount. The b.box Essential Baby Bottle contains no BPA or phthalates, giving parents piece-of-mind that the formula dispenser is safe for babies to drink from. No environmentally damaging plastics such as PVC are used. Moulded mainly from polypropylene, the product is 90% recyclable. Easy disassembly ensures ease of cleaning; promoting a long product life and supporting the practice of reduce, reuse and recycle.

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